Customer Led Growth Strategies + How To Act on Internal Scorecards + Strategic Hiring Strategies
Today's episode focuses on how to drive growth in your business through operational efficiency, existing customers, and a strong partner program. This includes the strategic hiring of senior leaders, the prioritization of hiring in sales, marketing, customer support, and how and where you can collect customer data in your business to help accelerate growth through customer led marketing.
Timestamps:
(04:12) Company scorecards -- how to put to use
(15:22) Professional services in SaaS?
(16:53) Leveraging partnerships for profitable business growth.
(22:14) Focus marketing efforts on high-performing channels.
(25:26) Churned customers can return with positive off-boarding experience.
(31:22) Leverage existing customers for referral marketing growth.
(37:37) Hiring trusted people, leaders model great behavior.
(39:01) Created customer success pods for efficient support.
(43:19) Delegation to build leverage
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Links:
Learn more about Brad Redding / Connect on LinkedIn and Instagram
Connect with Nate Winkler on Instagram
